This question we asked ourselves during todays meeting, where we also got a huge step further in defining the synopsis. The tagline will be: Everyone is involved.
If we show this wanting to bring something positive into the world, this is already socially innovative. We are having problems in making this trip. And we still want to focus on the good stuff. The world will look for you in the way that you look upon it. We are still trying to look upon it in a positive way. This is social innovation.
Wednesday, March 5, 2008
How is our trip socially innovative?
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